The Very Best Viral TikTok Products of 2023

Having fuller lashes and brows is a dream, but did you know it’s an achievable one? You don’t have to be born with them, you just need to test TikTok-favorite brand, Grande Lash. This gift set includes the number one lash serum in the country (and it’s full-sized!). If you want proof that this product will give you the dramatic lashes of your dreams, go ahead of peep the heaps of before and after videos to convince you.

But as with anything you add to your wellness routine, especially a product that is applied so close to your eyes, consult your doctor to make sure that this is the right fit for you.

There’s nothing quite like doomscrolling in a cozy environment, but that requires a blanket. Of course, TikTokkers took it a step further with a massive, 100-square-foot throw that will engulf you and your entire family. It’s made from a temperature-regulating material that will never feel too hot or cold, and more than one comment claims it’s the “Best. Purchase. EVER!”

If you want to start slow on your TikTok journey, try out this delightfully cheap find. Users hail this $5 tube of mascara as a total game-changer. It defines and separates lashes and delivers dramatic volume. Katie Couric Media’s assistant editor Diana loves that it never clumps — and if that isn’t exciting enough, an Amazon user says it’s the first reliable mascara she’s ever used: “Butter my buns and call me a biscuit, because I was so pleasantly surprised by this mascara. It separates my lashes where they tangle without getting all over my lid, which is another problem I run into. And it doesn’t smudge easily and doesn’t run in the rain or when I sweat or get teary.” 

This is a viral kitchen gadget for a very specific yet frustrating purpose. A zip slicer quickly and easily halves small, round fruits or veggies — namely cherry tomatoes or grapes. It may seem a bit novel, but if the surprisingly exhausting task of slicing cherry tomatoes deters you from crafting a delicious salad, a zip slicer is a seriously useful investment. 

How many times have you wanted to spritz your salad with olive oil and not accidentally pour a big glug of it into your bowl? The answer is always yes. Thanks to this handy olive oil spray dispenser, you won’t be cleaning up those frustrating oily spills anytime soon.

We’ve previously sung the praises of the Theragun mini, and for good reason. This viral portable massager relieves aches and pains to improve wellness and recovery. Buyers say that despite its small size, this little device brings big vibrations.

Sick of your bagged greens getting soggy and your chips going stale? Try this pocket-sized bag sealer, which is guaranteed to keep food fresh. We love that it has a bag cutter on one side, too, so that you can easily open anything you’ve sealed.

Struggling to clean hard-to-reach places? This wall mop is designed to clean walls, ceilings, baseboards, around door and window trim, and pesky little corners, too.

Most of us are trying to cut back on any purchases we can these days, so if you’re fed up with splurging on fancy facials, at-home solutions might be a fun way to shave off some excessive expenses. This four-function skin scrubber removes blackheads, whiteheads, oils, and other dirt. Buyers say that the spatula head works wonders on gunked-up, clogged skin. Simply steam your face or apply a serum, then spend a few calm minutes focusing on yourself. 

OK, be honest — when was the last time you cleaned your workspace? If it’s been a while, you’ve probably amassed dust and crumbs (because we all eat a sandwich over the computer sometimes) on your keyboard and desk. Those nooks, cracks, and crannies are annoying to clean, so it can be easy to ignore the dirt day after day. Good news, though: If you pop one of these portable mini vacuum cleaners into your cart, you’ll have a clean desk in a matter of minutes. One buyer says it works for messy kitchens and living spaces too: “I love vacuuming my countertops and sofas with it. I use it for my home office as well. It even picks up the big pieces. I am going to purchase one for each room.”

Where’s the rule saying that a blender must be an eyesore? TikTok loves this trendy Beast blender because it’s powerful, sleek, and doesn’t take up much counter space. As one satisfied buyer writes, “It not only looks cool, but it works phenomenally. It’s marvelous.”

Think NYX is a teenybopper brand? Think again. The affordable drugstore brand has been churning out hit products beloved by all ages. This hydrating gloss has gone viral because it’s not sticky, it’s non-irritating, and it’s plenty moisturizing. Plus, it contains a hint of color that’s subtle but still eye-catching.

This calming ice roller is designed to revitalize your skin, relieve fatigue, ease hot flashes, and also give you a solid dose of much-needed relaxation. Stress? We don’t know her.

We’re in the era of fully embracing comfy shoes, and these pillowy slippers are a standout because of their thick, cushioned sole. This one review says it all: “Whether you’re battling heel pain or simply looking for some casual foot support for your daily excursions, these slippers are up for the challenge. They’re like the Swiss Army knives of footwear — versatile and ready for anything.”

If you’re fond of long walks with your favorite furry friend, you’re probably sick of lugging around an annoying spare water bowl and bottle. TikTok has come to the rescue with this dog water bottle, which can be especially handy for hikers. The bottle itself is pretty standard, but it’s topped with a lid that doubles as a bowl. Press a button to dispense the water, then set the bottle down for your thirsty pup. Oh, and if you’re extra concerned about saving space in your backpack, we also have an option with a bowl that folds down when not in use. 

Running out of battery is one of the most perilous situations in our modern world. This three-in-one charging station is a good investment for anyone with multiple devices, but it is especially smart for those of us who have more electronics than we do outlets. You’ll be able to charge your iPhone, Apple Watch, and AirPods all at once — but without the messy, ugly tangle of cords flowing over your nightstand.

Is it just us, or does a regular handbag kind of have the same fate as a car? The more you use it, the more it accumulates dirt and food particles that you try your hardest not to think about. For an easy, cheap solution to a messy bag, try this total miracle of a purse cleaning ball. It’s relatively tiny — smaller than a golf ball, actually — and it’s cute enough that it will brighten your day if you catch a glimpse of it rolling around in the bottom of your favorite purse. And it will do away with everyone’s least favorite activity: Holding your purse upside down to shake out the dust, then poking around the lining with a vacuum. One reviewer also mentions that the ball itself can be cleaned pretty simply: “It does exactly what it says it’s supposed to do and it’s super easy to clean. It’s also a great conversation starter and everybody wants to look at it and then get one. This is a win!”

As technology has progressed, many of us are shutting down our laptops to rely solely on phones and tablets. The only trouble is that we sometimes miss our old fashioned keyboards. You can save space and type comfortably using this projected keyboard. Simply pair the device to your phone or tablet and type onto the projected keys. The future has some serious perks!

If you have any gaps between your stove and counter, you need this product. The silicone covers prevent little bits of food from dropping into those open spaces, which reduces the number of times you’ll have to pull out the oven to sweep. Diana also bought a set, and it seriously reduced excess crumbs (which, as we all know, also cuts down on the potential for attracting pests and vermin). And if you didn’t know, silicone won’t suddenly catch fire while you’re cooking. It can withstand proximity to heat up to 500 degrees. 

Why shouldn’t you turn your bedroom into the hotel room of your dreams? We love this bedside shelf because it’s convenient, easy to install, and boosts that luxurious feeling that can only come from lying about drinking coffee in bed. As one reviewer gushes, “This shelf has been invaluable! It’s the perfect size to hold all the things I need within reach. It’s very sturdy, made of high-quality wood, and constructed perfectly! It’s not wobbly and holds a good amount of weight.”

According to TikTok, we no longer have to settle for a big mess of tangled cords under our desks or at our bedsides. Instead, reduce the tripping hazards with these cute, budget-friendly cord organizers.

Low on counter space? You can now take advantage of that neglected strip of space on top of your metal stove. This magnetic shelf is perfect for condiments, seasonings, and all the small kitchen tools that you require within reach.

Your car vents. Your dashboard. Your keyboard. What do these spaces have in common? They’re probably full of hard-to-reach dust and grime. No shame — we’re all dealing with this unfortunate issue. Luckily, TikTok has recently popularized this gooey cleaning gel that you can press into small spaces to remove dust and dirt.

It’s no secret that TikTok loves a good water bottle — after all, the platform singlehandedly launched the Stanley cup to stardom. And though we adore the passion for hydration, some of us have water bottles with narrow necks that don’t fit bulkier chunks of ice. Enter these budget-friendly ice trays that make narrow, water bottle-friendly cubes.

If you’re a passionate home cook, or even a non-passionate one, then there’s one crucial step you dread: chopping, dicing, or slicing vegetables. That’s why we’re happy that TikTok alerted us of this incredible 14-in-one vegetable chopper that can do everything from dicing onions to slicing potatoes. Plus, buyers say clean up is quick.