The Best Presents of 2024

The Most Popular Gifts of 2024, According to *You*

collage of items and polaroid images

Graphic by KCM

Because our readers have really great taste.

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If we were on Who Wants to Be a Millionaire and had to guess which gift would be the most well-received, we wouldn’t think twice about utilizing that “Phone a Friend” lifeline. After all, friends and family are great resources for shopping inspiration — an honest personal recommendation will always trump a stale description on a retailer’s website. Not sure what to get your self-care-lovin’ neighbor? Bogart your friend’s skincare ideas and add the new serum she raves about to your cart. Want to surprise your aspiring athlete of a brother? Ask your marathoning husband for advice on the best sneakers.

That’s why we’re looking to you, our loyal readers (and friends), and dedicating an entire gift guide to a selection you curated. We trust your impeccable judgment, so we always pay close attention to what you’re eyeing, buying, and loving. So everything on this list is a top-selling item from our very own readers, and some just so happen to be on sale. 

Whether you’re shopping for a colleague or a partner, here are the most-purchased items we’ve shared with you in 2024. Since you covet these goods yourself, we bet your closest kin will adore them, too.

For more gift ideas, visit our complete 2024 Holiday Gift Guide.


Spanx AirEssentials Half-Zip and Wide-Leg Pants

Model wearing Spanx AirEssentials Half-Zip and Wide-Leg Pants

Spanx

Katie and Wake-Up Callers equally love this cozy set from Spanx’s AirEssentials line. The silky fabric feels amazing against your skin, and it’s lightweight enough to keep you from overheating, but warm enough to keep you from feeling a chill. Want to make them extra special for the holidays? Add custom embroidery for your recipient (or yourself — we won’t tell).*

Quince Cashmere Sweater

Quince

“I hate receiving cashmere as a gift,” said no one ever. Quince makes some of the best — and most affordable — cashmere sweaters out there, like this one that rings in at only $50. There are 14 different colors to choose from, and over 14,000 reviewers rave about the quality and ease of this crewneck style.

$50 at Quince

Cornbread Hemp CBD Sleep Gummies

Cornbread Hemp

CBD gummies can help relieve stress and improve your sleep, but it’s important to find high-quality products with a consistent dosage. That’s why we — and your fellow readers — recommend Cornbread Hemp’s USDA-certified organic products, which are tested by a third party to ensure you’re getting great quality.*

$40+ at Cornbread Hemp

La Mer The Winter Wonders Renewal Set

Nordstrom

The holidays are one of our favorite times of year because the beauty gift sets that roll out around then are so good. A chic makeup bag houses four different La Mer products in this set, including the brand’s famous Créme de la Mer Moisturizing Soft Cream. There are also trial sizes of the Treatment Lotion, a serum-like moisturizer; the Concentrate Serum, an intensely reparative skin barrier serum; and the Renewal Face Oil, which is infused with its renowned Miracle Broth formula to bring a glow to your skin.

$98 at Nordstrom

lululemon Align Pocket Leggings

lululemon

The phrase “If it ain’t broke, don’t fix it” applies to workout wear, too. And when it comes to lululemon’s beloved Align leggings, they’re also probably the only legging you’ll ever need: The high waist supports you in all the right places, the fabric is buttery soft, and this style actually has pockets to hold your essentials.*

$128 at lululemon

Cozy Earth Bubble Cuddle Blanket

Cozy Earth

A tired fleece throw is no competition for this luxurious cuddler from Cozy Earth. With not one but two snuggly faux-fur sides, we guarantee this will become your recipient’s safety blankie the second they touch the silky surface.

$179+ at Cozy Earth

Jones Road City Lights Kit

Jones Road

Whether they’re a makeup pro or someone with a simple routine, this set from Jones Road is sure to enhance their lineup. Complete with mascara, lip gloss, and two mini Miracle Balms, it’s got everything they’ll need to create a natural, radiant look with minimal effort.

$76 at Jones Road

Nordstrom Miller Leather Boots

Nordstrom

Giving clothing or shoes can be difficult, but if you stick with classics like Chelsea boots, you can’t go wrong. Made from water-resistant leather, these will keep feet dry in the slushiest of weather without looking like galoshes, and the lug sole offers lift for anyone wanting a bit of additional height.

$60 at Nordstrom

Briogeo Ultimate Hair Heroes Set

briogeo hair heroes set

Nordstrom

Almost everyone has struggled with a dry, flaky scalp at some point in their lives. (And for those who haven’t, what’s your secret?) Thankfully, this hair-boosting duo is here to save the day. The micro-exfoliating shampoo helps wash away dandruff and product buildup, leaving you with a squeaky-clean scalp, and the follow-up conditioning treatment moisturizes your hair and skin to give you silky, frizz-free strands in minutes.

Revlon One-Step Volumizer

Amazon

One Katie Couric Media editor publicly declared her devotion to this hair tool, and it seems quite a few of you were convinced to give it a spin for yourself. Now that you’re addicted to it, help others in your life who do not yet know its powers. A combination hair dryer and round brush, this gizmo will create a salon-worthy blowout at home for a fraction of the price. Whether your recipient is an amateur or savant of hair styling, this is for anyone who wants to make professional blowouts a daily, yet affordable, habit.

$34 at Amazon

Sienna Naturals Silk Pillowcase

Sienna Naturals

Sweet dreams are made of this smooth pillowcase. Because it’s made from silk, it helps decrease the amount of friction between your hair, face, and the case itself, reducing frizz and those deep creases you get on your skin after a marvelous night’s sleep.

$78 at Sienna Naturals

Kate Spade Small Cardholder

Kate Spade Surprise

Boxed and ready to be gifted, this bejeweled cardholder makes for a show-stopping stocking stuffer or White Elephant selection. For the rhinestone-averse, there are also glitter and solid-colored options, all of which have slots for four cards and a center section for cash (or all the holiday gift cards they’ll receive this season).

$35+ at Kate Spade Surprise

Tory Burch Ballet Loafer

tory burch ballet loafers

Tory Burch

Tory Burch makes some of our most-desired handbags, but the brand’s shoes are undeniably beautiful, too. For the festive season, this pair of ruby slippers caught our eye, but there are 16 different colors and patterns available: You could opt for a classic black, or make a statement with an eye-catching sequin pair. No matter which you choose, you’ll be amazed by how comfortable they are right out of the box — reviewers say they require no break-in time.

Madewell Emmett Wide-Leg Corduroy Pants

Madewell

Katie lives in these pants from Madewell, which is why she owns them in multiple colors. For the colder months, Madewell released the famous style in a cozy corduroy fabric in four different hues: espresso brown, forest green, deep wine red, and a winter white.

$128 at Madewell

Dermelect Self Esteem Serum

Dermelect

Gifting serums is hard because skincare is so personal, but we know that enthusiasts and skin beginners would both enjoy the benefits of this one. We’ve waxed poetic about it numerous times — tons of our staffers use the serum to minimize the appearance of their pores, help reduce the intensity of fine lines, and brighten dark spots leftover from acne marks or sun damage.

$45 at Dermelect

Keurig K-Café Barista Bar Coffee Maker

Wayfair

The price of all those lattes, cold brew, and cappuccinos starts to add up when you buy them from a coffee shop on a daily basis, so why not become your own barista? This tiny-but-mighty brewer from Keurig uses the convenience of pods to create your favorite coffee, but also comes with a milk frother to make that creamy, foamy texture you usually only get from the pros.

$140 at Wayfair

Mellanni Sheet Set

Amazon

Everyone sleeps in a bed, which means everyone needs nice sheets — or at least that’s how we justify buying so many of them for the holidays. Our readers raved about the smoothness of these microfiber ones from Mellanni, and at under $40, you’ll be able to buy everyone on your list (and yourself) a set. Consider it the priceless gift of an amazing night’s rest.

$40 at Amazon

Masterclass Subscription

Masterclass

Ever wish you could treat your friend or family member to something ultra-exclusive — like private classes with Gordon Ramsay, Bobbi Brown, or Diane von Furstenberg — but only want to spend $10 or less? That must be why you’re all obsessed with Masterclass. Through the service, your lucky giftee will be able to choose from thousands of courses taught by celebrity pros, spanning topics from fashion to cooking, and you can choose to give a monthly or annual membership depending on your budget.

$10+ Per Month at Masterclass

J.Crew Oversized Cashmere Wrap

J.Crew

One of Katie’s go-to gifts is a versatile cashmere wrap. The oversized nature of this one means it can be worn as a scarf, shawl, or even used as a blanket in a pinch. This stunner from J.Crew comes in 13 different colors and has over 500 five-star reviews; buyers say it feels like wearing your snuggliest blanket (in a way that looks very chic).

$140 at J.Crew

Caddis Hooper Reading Glasses

Caddis

The moment we saw Katie rocking these ’70s-inspired specs, we knew we had to snag a pair for ourselves. The lenses in these can be customized as readers, progressive bifocals, prescription, or even blue-light blocking, so they’re great for anyone who spends hours working on the computer or staring at their phone — which is…a lot of us.

$140 at Caddis

Cushion Lab Deep Sleep Pillow

Cushion Lab

Someone who’s prone to tossing and turning all night long deserves relief, and a new pillow may reduce their restlessness. This one from Cushion Lab is treasured by our editors and Wake-Up Callers because of how supportive, cooling, and comfortable it is, especially for side sleepers.

$85 at Cushion Lab

Kira Kushion — Balance Pad

When we launched our new partnership with fitness trainer to the stars and founder Kira Stokes, you all were…well…stoked. You flock to her workouts as soon as they drop on our site, and we don’t blame you. Her routines are impactful and efficient, without being too intimidating. If you want to step your devotion to Kira up a notch or introduce a pal to her fitness wizardry, invest in some of her workout tools, like this balance pad. You can enhance balance, stability, and core strength with this ultra-durable, cushioned pad, designed for everything from standing balance drills to core workouts. The Kira Kushion offers a unique training experience for all fitness levels, making it the perfect gift for those wanting to elevate their workouts. Want even more? Add on a subscription to her fitness app for an endless supply of the exercise style you’ve come to love.

$20 at KiraStokes.com

*Denotes a paid placement.