Kitsch
Kitsch balances practicality and prettiness with lovingly crafted products that are simple and graceful, but never dull.
About Kitsch
Cassandra Thurswell launched what’s now a multi-million dollar company by perfecting the simple hair accessory that many women carry 24/7 — the hair tie. Her lovely, no-snag ties are miles prettier than your average elastic band. From there, Thurswell built Kitsch on the philosophy of bringing subtle elegance to mundane haircare tasks, like tying a ponytail or even plopping your head on the pillow at night. By creating thoughtfully designed products that make those moments of casual styling a little more special, Thurswell grew from selling hair ties door-to-door to offering a range of luxurious and practical products for all your tress-related tasks.
Why we love them
You may not think of basic beauty maintenance as a particularly exciting part of your day, but Kitsch makes sprucing up an enjoyable experience, rather than chore-like. Kitsch’s products are gentle and no-fuss, like the Satin Heatless Curling Set that delivers maximum body without damaging your hair or the Satin-Wrapped Hair Towel that cuts down on your air-drying time while keeping locks out of your face, and preventing breakage. Kitsch even brings haircare into the bedroom with its Satin Pillowcases, which reduce frizz and even facial breakouts (aside from just feeling great on your skin). And if you’re just looking for a way to jazz up your normal ponytail, you can’t beat the price on this set of beautiful satin scrunchies.
