Blume

Blume

A bold voice in self-care that’s ending the silent treatment around periods, acne, and puberty.

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About Blume

Blume started from a single question: Why does the world treat periods as if they’re something to feel strange about? Sisters and co-founders Taran and Bunny Ghatrora set out to banish the anxiety girls so often associate with their bodies, by normalizing period care and acne. Blume offers adorably packaged skincare products, like the Daydreamer Face Wash and Whirl Moisturizer, derived from natural plant extracts and branded to promote healthy skin, not perfect skin. And while industry competitors typically include ingredients like bleach or polyester in their period products, Blume’s are made of 100% organic cotton. They even offer a free, downloadable Period Guide and direct a portion of the proceeds from every sale to Days for Girls, an organization that fights for menstrual equity and educational opportunities.

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Why we love them

From acne oil (it actually works, we swear) to cramp oil that treats all sorts of PMS symptoms, Blume’s products are natural, effective, and stylishly designed, meaning you or your teenager will be proud to have them on your shelf. The Hug Me Probiotic Deodorant is a highlight for KCM’s Lisa: She’s tried a lot of aluminum-free deodorants and this one, with its clean, nonsticky feel, is the best. We think the coolest bundle is the First Period Starter Kit, complete with organic pads, the Cloud 9 Oil, a heat pack for cramps, and Conversation Cards covering topics like puberty, consent, healthy relationships, and body positivity. It’s all the tools you need to help teens – and adults, frankly – get comfortable talking about their bodies.

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