At Katie Couric Media, we create trusted content that sparks curiosity, elevates conversation, inspires action, and helps moves the world forward.

How We Work With Partners

  • Acting as an extension of your marketing and communications teams

  • Co-creating original stories, highlighting your hero messaging

  • Designing efficient yet custom media strategies to target top-of-funnel through end- purchase goals

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Partnership Opportunities

Premium Partnerships

  • Large scale, multi-platform partnerships with access to Katie Couric

Bespoke Content Development & Distribution

  • Long and Short Form Video, Article, Podcast, Social

Turnkey Activations

  • Newsletter Sponsorships
  • Display & Rich Media
  • Podcast host-read ads

Live Events

  • KCM Original Activations
  • Third-Party Partnerships, e.g. SXSW

Annual content campaigns may include:

  • Newsletter takeovers
  • Original short or long-form video franchises
  • Social content series
  • Original article series
  • Events/appearances
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Premium Partnerships

  • Large scale, multi-platform partnerships with access to Katie Couric

Bespoke Content Development & Distribution

  • Long and Short Form Video, Article, Podcast, Social

Turnkey Activations

  • Newsletter Sponsorships
  • Display & Rich Media
  • Podcast host-read ads

Live Events

  • KCM Original Activations
  • Third-Party Partnerships, e.g. SXSW

Annual content campaigns may include:

  • Newsletter takeovers
  • Original short or long-form video franchises
  • Social content series
  • Original article series
  • Events/appearances
KCM Logo
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Partner with us

Learn more about Katie Couric Media’s owned and operated platforms as well as recent projects.

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    Testimonials

    “We value Katie’s approach to storytelling and have great respect for her journalistic capabilities. Ally signed on as an anchor partner for her Wake-Up Call newsletter because we share the same values. She always wants to focus on the silver linings — and, especially during COVID-19, she has turned her attention to stories of hope and perseverance, which aligns with how the Ally brand views the world.”

    Andrea Brimmer, Chief Marketing Officer, Ally Bank

    “A successful partnership starts with people who share a common vision and values. Katie and the entire KCM team lives the values of courage and integrity, two values very important at Sleep Number. We are proud to be a founding partner of “Wake-Up Call” – it has given us a new way to inspire and educate individuals about quality sleep and its impact on health and wellness.”

    Kevin Brown, Chief Marketing Officer, Sleep Number

    “Creating content with news organizations enables marketers to convey points of view beyond what can be said in advertising alone. That’s one of the reasons we’re working with Katie Couric Media. Katie is a brilliant and courageous journalist, and together we’re creating stories that are more useful, interesting and inspiring for the consumers we serve.”

    Marc Pritchard, Chief Brand Officer, Procter & Gamble